CEWE will provide its Omnichannel offer at Boots from 2020

CEWE, Europe's market leader in photofinishing, is to become an exclusive partner for the photo service operated by Boots the leading pharmacy-led health and beauty retailer in the UK and Republic of Ireland. Under the heading of "Bootsphoto powered by CEWE" customers will be able to order CEWE products on the Boots website as well as in more than 1,000 retail stores. Around 2,500 CEWE photo stations and product displays are to be set up at the points of sale. Customers can print CEWE INSTANT PHOTOS or order other products such as the CEWE PHOTOBOOK or the CEWE branded cards and calendars at these CEWE photo stations.

CEWE CEO Christian Friege: "CEWE and Boots are a good match"

CEWE CEO Dr. Christian Friege welcomes the arrangement: "CEWE and Boots will bring together the great tradition of Boots in the marketing of photo services with the long experience of CEWE in omnichannel photo service and online digital printing. We look forward to getting a long-term partnership with Boots off the ground and to achieving sustainable expansion of our market position in the UK and RoI that builds upon our growing European retail partner model."

Partnership with retailers in 24 countries

For many years now CEWE has been doing business with the most renowned retail partners in 24 European countries, with an omnichannel concept always being offered, the same as for Boots. These partners include dm, Müller, Budni, Edeka, Saturn, Rossmann, Bipa, Kruidvat, teta, Leclerc and FNAC.


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